Marquis Who’s Who Honors Gus Byleveld for Expertise in the Technology and Software Industries

Gerdus “Gus” Byleveld has been recognised by Marquis Who’s Who for his expertise in the technology and software industries. Over more than two decades, Gus has built a career driving innovation, leading high-performing teams, and transforming companies into scalable, revenue-generating organisations.

Currently serving as Chief Revenue Officer at JourneyApps, Gus has spent the past 12 years managing teams across sales, account management, and customer success while overseeing global client engagements. His work focuses on delivering seamless customer experiences, introducing emerging technologies, leveraging AI for predictive insights, and building systems that scale with business growth.

A Career Defined by Leadership and Impact

Gus’s professional journey spans multiple continents, sectors, and leadership roles. Highlights include:

• JourneyApps (2013–present): Leading revenue strategy, team performance, and global customer success.
• Infinity Rewards (2006–2013): Turning around company operations and establishing sustainable growth models.
• mytcg Technologies (2010–2011): Securing innovative digital rights projects comparable to major U.S. sports franchises.
• FireID & Software Futures: Driving regional sales strategy, technology solutions, and financial services innovation across Africa, Europe, and the U.K.

Earlier in his career, Gus gained recognition at Dimension Data and Bentley Systems, earning awards for top sales performance and leadership, and laying the foundation for his long-standing focus on operational excellence, customer insight, and data-driven growth.

Global Perspective and Entrepreneurial Success

In 2016, Gus played a pivotal role in relocating his company from South Africa to the U.S., establishing a Denver headquarters and navigating a competitive market without significant external investment. This move highlights his ability to adapt, innovate, and scale businesses internationally, culminating in his U.S. naturalisation in February 2025.

Learning, Humility, and Continuous Growth

Gus attributes much of his success to humility, curiosity, and attentive listening. These qualities have allowed him to build collaborative teams and resilient organisations. He also pursues continuous learning, including an MBA focused on artificial intelligence in business, alongside certifications in AI, customer experience, executive education, and emerging technology applications.

Beyond Technology: Passion and Perspective

Outside of work, Gus invests in coaching sports, exploring the arts, and supporting his family, demonstrating a commitment to both professional excellence and personal development. His approach exemplifies the balance between strategy, human insight, and scalable systems that underpins successful revenue generation in any organisation.